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twitter Archive
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The Social Media Brand Management Apology Matrix
Posted on July 21, 2012 | 1 CommentSometimes, you have to say “sorry”! Don’t you just love a good “brand fail” pile-on? It’s very satisfying to take screen-captures and gleefully explain how some other social media manager got it all so very, very wrong. But are we thinking enough about the poor... -
The #KONY2012 Blogger Reaction Bingo Card
Posted on March 11, 2012 | 1 CommentAre you struggling to get out a blog post with your official opinion on the success-slash-controversy of the Stop Kony campaign from Invisible Children … But you’ve never had to think about international development or charities before? All social media pundits must say something about... -
The only Twitter fundraiser flowchart you’ll ever need
Posted on January 29, 2012 | 1 CommentIt’s weird how often the most important element to a successful Twitter-based fundraising campaign fails to make the “best practices” blog posts! No worries, we’ve got you covered. If you are wondering if you should use Twitter as a single channel to raise mo’ money... -
Not every F-bomb on Twitter is a Fail
Posted on October 17, 2011 | 2 CommentsWe’re used to seeing companies and charities criticized for “Fail Tweets”. You know what I mean: Personal vs. Work account mistakes, ill-considered or insensitive tweets, links that go to the wrong place, etc. It’s fun to explain just how failsy the other guy is and... -
Three Myths About Social Media & Fundraising
Posted on June 25, 2011 | No CommentsOriginally published in Direct Marketing Magazine, May 2011 – “Busting Social Media Myths: New Channels Present Unlikely Opportunities for Nonprofits” The rise of social media is so relatively recent, is it any wonder that we’re still wrapping our heads around it? For nonprofit professionals familiar... -
Smokey The Bear gets his smack on
Posted on March 12, 2011 | No CommentsSmokey the Bear will NOT tolerate your shit. You can tell he’s badass because his Twitter bio states: “Greetings friends, I am Smokey Bear, the national fire prevention icon. Get your SMOKEY ON!” (Get Your Smokey On being the Only You Can Prevent Forest Fires... -
More Charitable Sector Twitter LOLs!
Posted on July 28, 2010 | 2 CommentsRemember, Twitter is a "conversation". Here's a fresh collection of tidbits from the charitable sector... -
Should your daughter sign the Dove Movement?
Posted on June 27, 2010 | 13 CommentsIt's not the products that's the problem with this campaign. The problem isn't sexy ads or dieting... -
Social Media Bingo For Nonprofits
Posted on June 7, 2010 | 5 CommentsThe first buzzwords bingo card to acknowledge that more widgets are always required. Always, more widgets! -
NTEN 2010: What was up with the boxers?
Posted on April 11, 2010 | 4 CommentsThe 10th annual Nonprofit Technology Network conference was in Atlanta this year. I was excited to go but nervous too. I've been learning from NTEN resources for years, but only recently become an official member. How do you go to a conference where you don't know anybody? Take a pair of underwear & make scenes wherever you go!